Tuesday, July 28, 2009

All About On Page SEO

. Tuesday, July 28, 2009
By Justin Harrison

The content and the text that is placed on your web sites pages are considered to be On Page SEO. This technique is used for editing your page and it?s content to be searchable in the search engines when a web surfer is trying to find a topic that relates to your website.

On Page SEO or search engine optimization has been around since search engines began. They started with a simple technology since the the World Wide Web was a great deal smaller. As the web began to grow larger it has became more complex for search engines to differentiate your page from other pages. Searching on ?Cars? could lead to results more than a million+ pages that use the word ?Car? on their site. The more sophisticated technology of Off Page SEO has started to take over now that the search engines as well as the World Wide Web have grown larger.

On Page SEO is in place to make sure your website and its pages are as search engine friendly as they can be. If your website is not optimized for keyword searches you will not have very good results with the major search engines. You should ensure that your website is properly indexed by the major search engines for optimal performance. You need at least one link for each of your sites that will take the user to another page or site. Unique and original content is a must for each and every page.

Meta tags should be properly arranged with your page title tags and description tags that are describing the content of your pages. Ensure the page title tags are 68 characters or less and the descriptions tags are 148 characters or less but more detailed. H tags should be used to label the different headers on your webpage. The web page URL should be SEO friendly too by using mod re-write for Linux and Apache hosting for IIS redirect for Windows versions. Ideally you should try to ensure that your URLS describe your pages content as closely as possible.

Links on your pages should be complete and checked often for any links that may be dead. Use descriptive URLS for images that are placed on your site instead of just numbers for the filenames. All images should be labeled with descriptive alt attributes to ensure the best optimization.

Anchor texts links should be used within your page to redirect the page traffic to other websites. If you are selling lingerie then you should place anchor links in the text lingerie where the word appears throughout your site. Check that only one version of your site is active. Redirect All non www. URLS appropriately.

No need to waste Page Rank on any pages that are not needed for search engines. Use the rankings for pages that are more important for receiving traffic. Use the rel=?nofollow? tag in those pages. This tag can also be used for pages that you don?t trust or simply do not want to assist in the search engines results.

Make sure you code is good for the search engines to properly read your pages. Using the W3C validator you can check your pages markup. Simply follow these guidelines for On Page SEO and you should get good results in the search engines and good Page Rankings.

About the Author:

Seo Optimization Now

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