Saturday, November 7, 2009

Are You A Newbie Webmaster

. Saturday, November 7, 2009
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By Richard Shell

You might be a person who has signed up to link farms or free-for-all link sites that show a link to your site, giving you a way to increase site traffic. Well, many website owners have had exactly the same idea! The link to your site will get lost in the crowd of links on the page, will disappear when fresher links appear, and you're susceptible to unwanted emails. The easy path is not the best one for promoting your web site.

Paid search engine submission and hits services are costly. So is submitter software that will make you look like a spammer instead of boosting your popularity. If you take these routes, your site will be easy to pass by.

At times, websites remain unvisited as a result of failure to plan on the part of the owner. Setting aside the priceless original content that you worked so hard to create, what were your plans to market it? You're in trouble if all you could manage was some links, traffic or banner exchanges. Traffic exchange will indeed attract visitors: non-specific ones. Top-notch design is not the only factor in running a website: devising a marketing plan and outlining your objective are key. Business goals, both short- and long-term, will help you enumerate the steps that need to be taken to realize what you've set out achieve.

New webmasters make a beginner mistake--failing to pinpoint a specific demographic. Yes, you have a product needed by every person on earth, but you will rarely receive any attention if your web site promotion is without a target market. You can send out mass emails, but their random nature means success is unlikely. Your web site will be unnoticed, as with link listings. Give some thought to the precise characteristics of the people most likely to thrill to the chance to have your one-of-a-kind stationery made from items that you salvaged and you won't be "crazy junk person" anymore--you'll be a visionary.

You might be one of the lucky ones with a constant stream of traffic when you launched the website, but now it's settled down and you don't expect visitors to increase any time soon. You might have gotten careless about marketing your site. If you want to stay successful, your website has to stay visible. Give continual effort to search engine optimization, or you'll have to keep your presence in the forums from time to time. If you don't mind having a confined reach, go ahead and stick to one type of promotion. But think outside the box--there's no reason to confine yourself to the role of active forum member over regular newsletter sender. Get yourself out there and be seen; write more articles.

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Increasing Traffic With SEO And Website Design

By Bill Lloyds

Selling a product or service to a local customer base often does not provide a business with the needed growth opportunities to thrive. By expanding a customer base a business has the capacity to expand ex potentially. However in order to expand in this manner it is necessary to employ more strategic marketing tools. One of these tools involves the use of SEO and website design.

There are thousands of websites designed on a regular basis which are vying for the market of customers that will help their businesses to thrive. Many of these businesses have some idea of that search engine optimization is. Some businesses may have been approached by companies offer SEO services and thought that it would make little difference in the overall impact of their marketability. However with careful planning and use SEO and website design are intricately linked when used as an effective marketing strategy.

SEO can play a vital role in the ranking of a business or company on the search engine directories. When websites are scanned there are certain key words that cause the entire website to be placed in a higher ranking than other website. These are the words or phrases that are used most often when people search a directory for a product, service, or information.

There are companies that offer website design services which do not have staff who are familiar with the concept or format requirements to incorporate SEO into the design of the site. There are SEO companies that do not have the staff on hand who have the unique skills and talents required to make a website design that is attractive and enticing for a visitor. However, in recent years there have been some companies created that provide both services and have the staff on hand that are trained to provide both SEO and website design.

Companies that select internal employees to create websites often find that the skills and expertise required are not available in a regular business setting. The field of SEO and website design is very specialized and requires a unique skill set that often is not found in an office or business setting. Companies that have a site designed then hire a full-time staff person to maintain the site often see much better results and also find that the long term cost effectiveness makes the initial investment of an outside resource well worth it.

When a specialized SEO and website design company is retained by a business there are many meetings held to create a design that will be effective and attract the target audience for the product or service. The language of the content must be carefully thought out and placed in the body of the website in a manner which will elicit positive responses from visitors to the site.

Many website designers have perfected techniques for creating sites that are user friendly and provide the look that is required to attract a large audience. It is the purpose of SEO to take the site one step further and provide the content within the design that will increase traffic to the site and raise the search engine ranking of the site.

A growing business finds very quickly that a well designed website affords the company many long-term benefits. The customer base is expanded from a local market to a global market, the sales of products and services increases, and the objectives of a business are more easily met. SEO and website design can be costly in the initial stages, however these costs are quickly offset by the increased sales and customer interaction that is attained.

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Tips for Hiring Ruby Developers

By Steve Woolfe

I've had to interview hundreds and learned a lot of lessons. With that, here's my best advice to anyone else who wants hire a Rails developer:

Don't use Monster.com or recruitment agencies. Use your feet instead; find out where Rails developers meet each other and go there. In San Francisco it's the Ruby Meetups, in Toronto check out PubNite. WorkingWithRails.com can also be useful. If you must post to job boards, try 37 Signals and add your job posting to SimplyHired.

A personal Rails blog is required. Every Rails developer should have a blog to engage with the community. On a related note, I've often asked candidates to list their favorite Rails blogs or even show me their newsreader. They should know most of the top Rails blogs and who's behind them.

Special compensation. Money is just one technique of persuasion, everybody wins if you are more creative. First, Rails developers need their MacBook Pros and fat external screens, obviously. Trip to RailsConf should be included. I've also noticed they enjoy free lunches now and again.

Have a company Rails blog with useful, meaningful posts (like our Email Veracity post which made it to del.icio.us/popular) to spread awareness and goodwill.

Regarding holes in proficiency... web development is increasingly vertically integrated. In Java and .NET worlds, its quite customary to have front end, business tier, and DBAs all separated. The highly integrated Rails philosophy--convention over configuration, and all that--requires a top to bottom perspective. Rails is not that different from any other MVC framework. Anyone who has used Struts+Hibernate in the Java World can start working on Rails easily. I think working with Rails and being a good Ruby developer are different things. Finding a good Ruby developer is harder. A good Ruby developer with decipher the internals of the Rails implementation , understand the philosophy , and extend it, the average one will just follow the book.

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Friday, November 6, 2009

What You Need to Know about WordPress Blogging

. Friday, November 6, 2009
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By Randy Roedl

The blogging community, recognised these days as the blogosphere, is one spoilt for choice when it concerns blog servers. Despite the abundance of these hosting sites although, one and only manages to jump out from the rest.

So, what is this blog hosting site that has hosted more than 130000 blogs and running as of today with more than 5000 people per day downloading it? It is a name that has served bloggers for 5 years now, one which almost all bloggers especially the more seasoned ones are used to; WordPress.

WordPress offers Blog Writers use of its open source project as a method to blog without spending a cent on blog hosting. All you need to do is simply go through the registration procedure which is the usual username and email whatnot. In a few seconds, you can get your blog up and running and doing this requires hardly any technical understandings at all as WordPress makes it as simple as it can be. Only your own creativity is the limit of blog creation and with such convenient blog creation methods these days, everyone should at least give it a go.

From its humble beginnings as a single bit of code self-hosted blogging tool back in 2003, WP has turn into the leading one today. Before reaching the top, it had the likes of two big guns in blogging, Greymatter and Movable Type to compete with. However, as WP started offering features unavailable in other web hosts, the bloggers slowly converted and new ones were pulled in making it the biggest player in the massive blogging market. Being that, it is unsurprising that WP blogs are being viewed by the millions each day as it has turn into the web host used most widely.

Among the interesting features which helped WordPress become the success story it has become are: ? Quick start-up, easy customization and the fact that its services are free with the option of payable upgrades. ? A plethora of great themes to choose from which is always updated according to bloggers' feedback. ? Posting is made easier with spell-check, auto-save, previews and photo features as well as the ability to stream videos. Statistics regarding visitors and their response towards certain posts are available in the advanced subscription. ? WordPress assures you zero worry for spam. ? Bloggers have the choice of either allowing anybody to view their blog or make that exclusive to members only. This is a nifty privacy feature especially to those who treat their blogs as online diaries. ? Wordpress offers an easy to use 'Import/Export' function mainly for bloggers with blogs at other web hosts who wish to transfer their posts to WordPress. ? Any blogging problems can be solved with the help of their 24-hour support team. ? Page Management allows users to treat the blog as a website depending of how they choose to manage it, a flexible option made possible by WordPress.

By providing features like these, it is no wonder so many bloggers worldwide are embracing WordPress. It is truly one for the bloggers. So, when are you going to be part of the blogosphere?

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The Ultimate Hotel Management Solution

By Jackson Lang

Hotel management is never easy for anyone. As a manager, your tasks involve planning and organizing things in the hotel. You have to make sure that all guests and visitors are well attended to every day.

This is a tedious and complicated task to do for a manager, managing a hotel and keeping track of the inflow and outflow of customers and guests daily and attending to the hotels daily operation at the same time. And don't forget the daily maintenance of the hotel and its facilities to make sure that everything is in good shape for guests to use.

So how can any manager juggle all these tasks effectively in a day? Lucky for him, with today's new technology all of the information and hotel records could now be accessed with just the click of a mouse. With the use of hospitality software, this kind of workload is now very easy and fast for a manger to handle.

Reservation software is the best and effective tool that can help any manager in tracking inflow and outflow of guests, booking reservations, and allows you to access information and records quick without any hassles.

This reservation software or hospitality software also provides customers and guests easy access to the hotel's interface such as; direct e-mail support for booking reservations hotel information, flexible search capabilities that enable quick retrieval of guest records, and even a card file feature which enables printing of area attraction maps for guests.

The good thing about the hospitality software is that it can be easily operated by the manager or anyone that is authorized. It can also be customized according to the hotels' specific operations and functions at the same time providing a 24 hour-a-day, 365 day-a-year customer support and integrated options for data backup.

And reservation software has a lot of other great features for reporting such as document customization for guests like guest folios and registration cards, and there is a built-in report writer for customizing reports, folios, confirmation letters, and other documents. This function is very handy for any hotel operations whether small or large.

With these great functions that this software offers, it will surely make any hotel management a lot easier and convenient, allowing the manager more time to attend other hotel property issues and other important matters to be fixed. It is also error free compared to listing down everything with a pen or paper. You will get the work done better and faster with accuracy, truly easier hotel management guaranteed!

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Strategies On How To Get Paid On The Internet Doing Surveys From Home

By Wolf Barnes

These days everybody is looking for an opportunity to earn extra money. Many have resorted to selling things at flea markets while others have turned to the internet. The online world is an outstanding place to make more cash. There are various opportunities that you can research to your own liking.

So what is the best kind of internet business that you can start? There are a lot of businesses based on long standing models. The type of opportunity you decide to get involved with will basically depend on what you like to do.

The home based income opportunities arena gives you with a wide range of money generating opportunities. They range from getting involved with multi-level marketing programs to everything in between. There are a lot of people making a very decent living in this area. The key to success with these programs is in the marketing techniques that you use.

The key to success in multi-level marketing is finding a program that has the structure that makes you feel comfortable. Equally crucial, you need to find a profitable mentor in the program that can coach you to success. It never pays to join a program unless the person mentoring you is already winning.

Paid surveys or home typing is another topic where you can make a few excellent cash. There are a lot of scam artists out there so be sure to do your explore before diving into this section. Paid surveys present the broadest range of home based income opportunities and they are easy to get involved with. There is plenty of money to be made in this section.

Affiliate marketing is an subject that I love. This is how I got my initial start online and remains the primary means of my online business. There are literally tens of thousands of affiliate programs on the internet. They are free to join and pay very well. Your commissions will be based on what the merchant is disposed to share.

Selling information products is also an subject that has made many professionals a lot of cash. The internet has created an opportunity for thousands of professionals to package and share their knowledge and experience online for others to understand. Most information products are in digital PDF form and can easily be downloaded after a visitor pays.

You can find success online. It is not hard. Always remember that there are loads of men and women making extra money from the comforts of home. A number of have been able to leave their day jobs and go full time online while others are comfortable working part-time. The choice is yours.

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Thursday, November 5, 2009

Using White Hat SEO For Site Visibility

. Thursday, November 5, 2009
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By Justin Harrison

As the use and knowledge of the Internet has spread, Search Engine Optimization (SEO) has become an ever more popular concept. It is increasingly true that a successful business needs a strong online presence to compete successfully. A great variety of techniques have been developed to improve a website's ranking in the search engine result pages. Some of these techniques are entirely ethical and above-board. (The term for these techniques is "White Hat SEO".) Some of them are not so ethical. (Black Hat SEO.)

The ethical strategies used in White Hat SEO are acclaimed by SEO?s and also by search engines during spidering a site. The intensity of real time traffic increase in a website and the method used for making it reach the top is achieved by White Hat SEO strategy.

White Hat SEO Techniques: Internal linking is a big factor in your website's ranking. How the different portions of your site are linked will either make it easier or harder for search engines to spider and index pages. ("Spidering" refers to the process the engines use to search for content.) Search engine spiders are very simple programs, and are mainly concerned with text. They tend to ignore images, scripts, frames, directories, and such. Drop-down navigation, for instance, is a bad idea from an SEO point of view. It may look fancy, but as it contains little text it will tend to be ignored by the spiders, leaving the content behind it unseen. It is critical to leave text links to your most important internal pages at the bottom of your home page. (This includes the sitemap, if any.)

White Hat SEO Tactics: Internal linking A good website ranking by the search engine is marred by making the task of spidering and indexing difficult for it. Scripts may help in providing drop down navigation in websites but they may not be crawled and indexed by the search engine bots. Search engine drivers are insensible to images, scripts, frames and directories etc. and hence drop down navigation may not the identified by it. The look of the website may be enhanced by scripts and navigation but the function of spidering by SEO gets failed. So it is vital to include text links at the base of your landing page with links to you key internal pages together with the site map.

Don't make the mistake of linking with just anyone, though. What separates White Hat from Black Hat is, in part, who you link to. Share links with friendly, relevant sites that are related to your own site in some way. Focus on linking to sites with quality content and not just fluff.

Creating Content Web pages value can be enhanced with high traffic through usage of persuasive text in content creation which is a vital in SEO. Recognition and indexing efficiency of our web pages are augmented by richness in content of your website. The patronage by other webmasters may increase by making their website link to your site because of your subject. Even though content creation is time taking, it is worth considering the long term benefits.

Of course, the most important part of White Hat SEO is in the name of the thing itself: search engine optimization. By using the right keywords sprinkled around your site without hampering your content quality, you allow searching web browsers to find your site easily. Choose your keywords and your density for those keywords wisely and well, and you'll be able to profit.

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Free Traffic System

By Justin Harrison

One way back links are the most effective ways to get high positions in search engines. These high positions can be used to generate a lot of specifically targeted traffic. Unfortunately, getting a high quality one way back link is very difficult and can be time consuming.

A latest project helps you get quality one way links is through free traffic system-gratis, which provides umpteen number of one way links. It also helps you to develop as many number of one way links as you wish. Through an integrated and innovative concept gratis Traffic System uses viral marketing techniques and comes forward with bonus links for its members.

Before coming to the viral part of the project, it is significant to explain where exactly you are coming these back links. The back links are built inside real blog posts, not in the footer or blog roll - in the very body of the real, unique blog post. This is the safest way to build one way links, because you give real unique content to the visitors in the blog posts and search engines will always welcome it - search engines were created to help people in finding quality information in the Internet.

You get back links from relevant sites that belong to real people in different niches. Natural, secure and smart way to build back links for gratis. You submit one article to gratis Traffic System and it converts into up to 60 top quality one way back links! And - unlike traditional article marketing - no one will cancel your back links from the article, like they do when stealing your content from article directories.

The viral part of free Traffic System is simple - they reward people for bringing others into this gratis project. You are receiving a BONUS back link on every 3rd post that people whom you referred to gratis Traffic System are making. This means you get bonus back link on article No 1, 4, 7, 10, 13, 16, etc. of all people who got into the system via the affiliate link.

Gratis Traffic system allows you to republish your article in its 30 of the sites, which means that 30 times the bonus back links are made available to you. Just multiply the number of articles with the number of sites. That will be your bonus one way links. Remember these are only bonus links. Your own links that are developed by you always stay there in tact with this gratis Traffic System.

Another incentive in this viral marketing plan will be of more interest. Submission of one Word Press blog in to the free Traffic system enables the system to offer instantaneous bonus back links, at the rate of seven percent.

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Benefits of Affiliate Marketing

By Angela Jones

Affiliate marketing has become one of the most effective methods to earn money promoting online. It is also one of the easiest methods for someone with a website to make a profit online. Affiliate Marketing involves an arrangement between a merchant and a website owner. The website owner, or the affiliate, allows the use of their site for the marketing of the merchant's products by linking to the merchant's website.

In exchange, the merchant pays a commission to the affiliate on all sales created by the affiliate. Every time someone clicks on the link on the affiliate website and proceeds to make a purchase, the affiliate receives a fee. The merchant will pay the affiliate only when a consumer clicks on the product link and makes a purchase.

Affiliate marketing arrangements are described as a win-win situation for both the merchant and the affiliate because of the pay-for-performance system. Both the merchant and the affiliate have some benefits in affiliate marketing. There are many advantages on the merchant's part. It gives the merchant a wider market in which to promote a product or service.

Affiliate marketing will give the product or service the most publicity that it may not get with other traditional advertising methods. The more affiliate sites a merchant has, the more the number of visitors, which can translate into sales. Affiliate marketing is the parallel of having an multitude of sales personnel who will do the advertising and will only get a commission if a client purchases.

Furthermore, seeing as an affiliate marketing relationship is a win-win situation, the affiliate also enjoys many benefits. Principal among these is the effortless way to achieve a profit. The affiliate can gain by having an advert or link to the merchant's website, which prospective customers will with a bit of luck click and proceed to make a purchase.

As soon as the shopper clicks on the advert on the affiliate's site, the consumer is transferred to the merchant's website and goes on to purchase that specific product, the affiliate earns a fee. The more referrals there are the more income for the affiliate.

Affiliate marketing is an excellent method to earn money while at home. There are almost no construction costs. The product is already developed and established by the merchant, and all you have to do is find as many prospects as you can to bring in sales for both the merchant and the affiliate.

Affiliate programs are usually free to join, so affiliates do not have to be anxious about start-up costs. There are thousands of products and services you can pick from. You can discover affiliate programs for every product on this Earth. Surely, there is a product or service out there that is relevant to your website.

In addition, there is absolutely no sales experience necessary. Most affiliate programs offer outstanding back up when it comes to providing advertising material. The straightforwardness of affiliate marketing permits you to be an affiliate marketer for the least cost and the most ease.

You can even develop a thriving affiliate marketing business in the comfort of your own house. In affiliate marketing, your duty is simply to locate shoppers for the merchant; you do not have to worry about stock, sales processing, and product shipping. These, along with shopper service support are the duties of the merchant.

Because of the international scope of the Internet, you can effortlessly locate thousands of shoppers. You can step up your marketing campaign by exploiting more aggressive and dynamic strategies such as viral marketing. By attracting more prospects, you also maximize your capacity to earn.

Another benefit to the affiliate marketer is the minimal risk involved. If the product you are marketing is not earning money then you can abandon it and choose another. There are no long-term binding contracts tying you to products that are not making enough money.

However, the biggest advantage of being an affiliate marketer is the chance to boost your income; and you can make a return even if affiliate marketing is only a sideline business to you. With your own affiliate business, you can easily produce extra income, even if you do have to exert some effort and use your head to maximize your earning potential. Indeed, affiliate marketing is one of the simplest and most effective business opportunities on the web these days.

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Wednesday, November 4, 2009

4 Distinct Advantages of Link Building!

. Wednesday, November 4, 2009
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By John King

You need to build 1-way links to your website in order to be successful online. But why exactly must you do that? There are many SEO professionals out there offering information about the best methods of gaining backlinks, but what about the basic facts of why these links are so important to the small website that may have no idea what backlinks even are? To clear that up, backlinks are hyperlinks published on other websites leading to your website and there are major advantages to building these hyperlinks.

#1 Links Increase and Page Rank Follows There is a direct correlation between the page rank of a website and the number of inbound links published pointing to that website. But remember, a website is different from a webpage. A webpage is just one page with only one URL that can be used for linking. A website, however, is built of multiple pages that each require links to gain and maintain that same page rank. Just because the main URL of a website is ranked in the top 10 does not mean the inner pages are ranked at all.

#2 Links Increase and Traffic Follows With increased page rank comes an increase in organic traffic. This is the best traffic because it is often a steady source of profit potential. The higher on the search engine rankings page your website is listed for a competitive keyword or phrase, the more traffic your website will have.

#3 Links Increase and Trust Follows Websites are indexed and ranked by computers called bots. These bots take much into account when they divvy out the page rankings and one is the trust other websites are willing to show toward your website. If a website is willing to link to your pages without a trade off link (and the bots will check for reciprocals) that must mean you have some information that others want to share. Bots love that and thus an increase in page rank occurs and then traffic and the cycle continues.

#4 Links Increase and Money Follows At the end of the day, nearly every website is in the Internet business to make money. Whether it is a non-profit organization that is trying to strum up more donations or a business that wants an online advantage so they can sell more products or services, money is what makes the Internet grow by millions of websites every week.

To complete the circle, the link popularity of a website will cause an increase in page rank due to trust and credibility. That page rank increase will drive traffic to the website and that means more face time with the people who have the money in their pockets. The wonderful world of the Internet is connected in a spider web of hyperlinks and there is just enough room to build your website into the traffic booming gem you want it to be.

But then, at the end of the day, content is KING so you will need to build more links and start the process all over again.

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The Arrival Of Ecommerce

By Michael T Cain

Today the world is taken over by the digital knowledge, and everything is controlled by information technology. Almost everyone has a personal computer at home, and gone are the days when the mail carrier was the only way through which, mails were sent. These days this is done through emailing. Not just the young ones are getting educated about computers in the Cambridge system, but even the older people are learning to operate the computer.

The internet opens up a world of great new opportunities for anyone who has a computer. Irrespective of the age, any one is informed about all latest things happening around the world, related to e-mail, and business and shop through digital technology. The traditional style of shopping, and conducting business has been taken over by the digital shopping on the internet, known as the e-commerce.

In order to stay ahead of competition, and retain their market positions, businesses are required to open an open market online to sell their products, or services. Even small businesses are taking this step to earn better, and earn profits. Dell computers and eBay are examples of such business, which are using e-commerce to increase their performance.

The birth of ecommerce brought many advantages and benefits to businesses. It helped them in growing, and spreading much faster at a very low cost. Businesses, which have an ecommerce system, do not require any retail outlets for customers to visit them. They simply operate online, and save a lot of money making more profits.

The age of computers has made communication, and trading so easy, not only locally, but even globally. Companies can have customers all over the world, and be in trade through online system, hence making more returns for the organisation. Competition with other online businesses will be more convenient since ecommerce does not involve many overheads, and saves money this way.

Doing business in the ecommerce system helps in growing kindness amongst competitors who share their tips, and advises with each other. They can check products and recommendations of other businesses as well to enhance their own products. Various traders interact, make friendship, and extend their help to each other. This helps businessmen creating a good reputation amongst clients as well.

As far as the buyers are concerned, they have the advantage of shopping for their desired product from within the comfort of their own home. They can make their choice of purchasing without a pushy sales person breathing down their neck. They can go through different sites offering the same item, compare prices, and get competitive bargains. The best thing is that, there is no hassle involved even after the purchase order is complete. Your good is delivered right at your doorstep, as is the practice of such an e-commerce business.

However, through ecommerce system, there is no relationship, or interaction between the client, and the company. The loyalty of the customer and relationship is hard to manage since people are just dealing through computers. Even then, we can say ecommerce has changed the overall meaning of shopping.

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Using Website Marketing Software

By Simon M Skinner

As a webmaster or the owner of an online based business, you probably already know how important it is to make sure that your site uses search engine optimization (SEO) in the right way. However, what you probably don't know about is that using the right SEO tools can make all the difference in having your site get the kind of ranking which helps potential customers find you easily and having a site which languishes on a seldom viewed page of search results. In fact, not having SEO tools can make it nearly impossible to properly use SEO to get the maximum benefits for your site. To learn more about how SEO tools are a necessity, read on!

The Right SEO Tools Can Help You Keep An Eye On Your Ranking Being able to monitor your rankings is very important ? and only the best SEO tools can give you an accurate picture of how your site is doing. Imagine trying to drive traffic without knowing how each keyword is performing for you; it's almost impossible! Good SEO tools will handle this duty for you. You'll be able to see which search queries are bringing the most traffic to your website and which are not doing so well for you.

SEO Tools Help You Choose The Most Effective Keywords Finding the keywords which will bring the most traffic to your site is vitally important. Using SEO tools can make this process far easier. You want to optimize your site for keywords which are often searched for, rather than ones which are seldom used in search queries.

You'll Be Able to Check Your Website with the Right Tools With the right SEO tools, you'll also be able to check your website. It's important that you keep your website in great shape if you are going to bring in visitors and keep them coming back. With excellent SEO tools, you can find out if there are broken links, about the keywords that bring you the most traffic, and if there are any errors in your site map. This would take forever if you did this on your own.

Track the Sites that are Linked to Your Website SEO tools will also let you track the sites which your site is linked to. Knowing how the sites which are linked to yours is good to know, as is knowing the number of these sites. The best SEO tools will be able to provide not only this information but can also tell you about the sites which are linked to the websites of your competition.

Without the right SEO tools on your side, you will not be able to make the most of your search engine optimization efforts. Having tools which can help you accomplish many of the necessary SEO tasks can help your site to get the most traffic possible.

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Tuesday, November 3, 2009

Enhance Your Website Engagement Levels Through Graphic Design

. Tuesday, November 3, 2009
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By Roger Brown

Regular and increasing traffic cannot be gained simply by hosting good content on your site. The website should also be well presented to attract the visitors, and graphic design can be very important to this end.

There are several components of good graphic design on a website. Every website requires a striking and standout logo, which appears on every page of the site, to symbolise its distinctiveness from other websites. Website users should be able to recollect your logo, and at the same time, it should signify your services or products. This is quite important in developing the image of your company.

Graphic design also plays an important role in enhancing the general website layout. The header of the website and navigation layout is crucial for a website, and can easily be optimized using graphic design. The layout should be simple, appealing, yet intuitive, and should have only the necessary amount of graphics.

The subject matter of the website and delivering a good user experience are the two key factors to consider while deciding the graphic designs of a website. A graphic design plan for a website will be most effective if it is formulated after careful observation of what users are drawn to and how you wish to present the content of the website.

Latest features and promotions, and the popular parts of the website can be emphasized using graphic design, thus making it easier for the users to navigate to these areas. Care should be taken to use highlights only in the right amount so that you do not baffle users or put them off.

The colours used in the website graphic design should also be carefully chosen keeping in mind the overall theme and making sure of not overdoing by introducing too many different colours.

A website can garner respect from the users by suitably using graphic designs, which boost its appearance and user experience. Better returns can be expected from your website if you enhance its look and feel using the right graphic designs.

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Your Online Business Might Be At Risk If You Are Using Free Web Content

By Ron Cripps

Some affiliates try to capitalize using written PLR articles from the many free content directories found online to get visitors to their website and make some fast money. This is mostly commonplace for those who have just begun working as an affiliate for the many assorted businesses online and do not yet have any funding, yet need to built small niche websites so as to to generate traffic to their site so that they can start making some money online.

Although it is understandable that this may be the only alternative somebody has, it is not the most suitable way to build a reputable website. For quite a few reasons, free content can genuinely be counterproductive to establishing a solid online business.

Problem #1 - Search Engines

The search engine spiders don't like duplicate written content. When more then one website uses the same written material it causes these websites to obtain a poor ranking.

Good search engine ratings are essential in getting visitors to your business site so that they have a chance to click on your affiliate links. To get traffic you need to know and understand some basic rules of SEO and stick with them to advance your rankings.

Problem #2 - Getting Visitors To Click On Your Buy Button Or Affiliate Links

Improving your ranking and getting traffic is not an easy job, though it is only half the battle you have to get your visitors to click on your links to buy your products. Your visitors are not dumb, if they get to your site and read subject matter they have seen in other locations they are going to be less inclined to use your links. There are two reasons for this: they want to be able to trust the person they are dealing with and they want to believe that person is an expert.

When you are employing the same content that other individuals are utilizing it takes away from your credibility. When people don't trust you, they do not want to click on the links or even consider what it is you are selling as an affiliate.

Problem #3 - The Resource Box At The End Of The Article Tells Your Visitors That You Are Not The Expert

When you use free content you have to observe the author's signature file or you can run into some problems. The majority of writers include links in their resource box at the bottom of the article. When a reader gets done reading a really fascinating written article, there is a good possibility that they will click on the author's signature file link instead of your affiliate links. This is the entire reason why these authors offer free written content to begin with, so that they may get their name and links out there to the world. When you employ free content you run the risk of missing out, since you can lose visitors that could off turned you a profit.

As soon as you put these three problems together, you are looking at a difficult decline in revenue simply because you employed free Internet site content from article directories. Though for a number of webmasters non-paying content may be the only alternative, if you have the money it is wise to invest what you have in unique content.

If you really do not have the funds, you may want to think about trying your own hand at re-creating the written content yourself and then hire a specialist once you establish a profit online.

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How to Set Up Contact Forms & Archives Pages

By Caroline Middlebrook

Contact Forms

I'm surprised at the amount of bloggers that don't have a contact form anywhere on their blog. Why would you want one? Well if you are marketing something, whether it is yourself, your services, a product, a brand - anything at all, you need a way for interested parties to contact you but these days spam is a real problem so the last thing you'd ever want to do is publish an email address online. A contact form allows people to contact you via email whilst keeping the email hidden away on the server.

You can manually create a form with HTML but that?s quite a lengthy process and there is really no need unless you want something specific. If all you want is an easy way for your visitors to get a message to you, then the WordPress plug-in, available at The Marketing Technology Blog is great.

Once installed login to your WordPress dashboard, click the 'Settings' link and you will see a new option called 'Contact Form'. Click this to bring up the contact form editor.

You will have to fill it in with your email address so that mail can be forwarded on to you, but this will remain hidden from your visitors so don?t worry. You will also need to fill in a subject line and some standard messages. It will also give you the option to create a question that your visitors must answer, this helps to avoid spammers.

Once this is set up, you will still need to create the form itself. You can use a WordPress page or post. All you have to do is to type %%wpcontactform%% in to the body of the page, then when it is displayed on your website, the text will be replaced by the actual form.

That?s all there is to it! I would recommend, however, that you send yourself a message via your form to test that it works!

Archives Pages

There are built-in archives features within WordPress, but they will show the full post and there isn?t an easy way to just see a contents table at a glance. Fortunately, plug-ins come to our rescue again with my favourite being one at idunzo.com

What this will do is create a single page that will display a single link for each post. It will group the links into months and it will also show how many comments each post received.

Once installed, the plug-in will give you a new option called ?SRG Clean Archives? within the ?Settings? menu. There are several checkboxes which allow you to adjust the output, but in many cases the default settings are just fine.

The process to make the archives page is very similar ? you have a piece of text to put in which will get replaced by the actual archives output once the page is published. There is one subtle difference however ? you will have to type the text in the HTML view of the page and not the Visual view.

The text you need to type is: <!--srg_clean_archives-->

This is an HTML tag (or a comment) and so must be input in the HTML view. If it is typed in the visual view then that?s exactly what will be shown on the page when it?s output.

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Affiliate marketer Dominates Every Niche Using Simple Article Marketing Strategies

By Ron Cripps

Article Marketing is the solitary online tactic that has many long term advantages for your internet business or affiliate marketing campaigns and best of all, you only have to create the article once, and it does all the demanding work for you. Article marketing is the practice of submitting keyword themed articles on to assorted article directory sites across the internet that then syndicate your subject matter, there are also options available where you can publish to thousands of blogs who want to use your article for their websites as well.

The Reason Every Website Owner Should Be Using Article Marketing

The reason that article marketing is a focal website marketing approach is because some of these article directory and syndication sites have a significant readership following. Article marketing has two chief advantages for drawing traffic and they are, direct traffic and free search traffic. Both are very significant and should be used to their fullest advantages by any webmaster or website owner.

Article marketing will also help you to build your inbound links (one way links) and result in a good amount of website visitors for your online business, when composed and distributed around the internet correctly. If you article marketing efforts are making use of niche or themed keywords this will bring in more visitors to your blog with traffic that is geared towards your sites theme which should result in sales.

Article marketing done properly will expand into a compelling viral machine that will continually give your business fresh targeted traffic which are as a rule already qualified leads day after day. Especially, once you realize what your customer wants to learn about and above all if your articles are solving their daily issues.

Article marketing has quite a few benefits for the internet business, including establishing yourself as an specialist in your niche, as well as lead generation, improved website traffic and enhanced search engine positions. It makes up the chief part of search engine optimization (SEO). Article marketing has developed in popularity and is absolutely here for the long term.

Article Marketing Is A Enormously Powerful Marketing Resource Tool...

Article marketing is one of the most commanding resources to promote your affiliate marketing efforts, online business, products or services. Another easy and fast way to circulate articles is by using directory submission services such as Unique Article Wizard or Brad Callen's Directory Submitter there is a free and paid version of Brad's software.

Article marketing will increase your free search engine position for your business site. Excellent article marketing is based on a number of factors that involve correct keyword placement, one-way text links, right syndication, and other vital practices that bring about your website to be a better choice for anyone looking for information on the internet.

Article Marketing is the best way to get new people to your website every single day 365 days a year this promotion strategy has been utilized by many search engine professionals and the online affiliate gurus. There are many unique ways for you to disperse your written articles and over the coming few weeks let us show you how to do all your marketing with articles from where we obtain the subject matter to where to submit these articles to get maximum benefit for your internet business.

So Why Write Articles To Market Your Online Business...

Article marketing aids you to build trust concerning you and your site visitors, creates literally hundreds of one way back links and it draws eager visitors and convinces people while they are in the process of making a decision about purchasing a product or service online. You need to in simple terms use your major keyword in the title, and make positively that the text of the article is written around your niche keyword phrase.

A lot of persons have assumed that they cannot do this type of article marketing, owing to time restrictions and their concern of writing. This is not essentially true the reality of the matter is that anybody can write an article if they realize where to get hold of the many resources online that can help or in simple terms just follow their passion on a issue and get on your way typing, then the article will create itself.

The better your article content and by this we mean unique content (not paid for PLR content that hundreds of affiliates are using) and the more tightly themed the keywords are in your articles the more themed one one way back links to your site you are going to gather and just by submitting them to article directories and other related blogs.

Article marketing is one of the most effective ways to propel traffic to any website today. There are thousands of articles that you can access to investigate and compose your very own unique articles. If you are going to be submitting your written articles by hand then by focusing on the top article directories such as Ezine Articles or Article Dashboard, you can make sure your work is scattered to additional article directories as well.

You will also find out in a very rapid time with article marketing that your online business's search engine rankings have also improved if you are submitting quality and unique content to these directories.

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Monday, November 2, 2009

Article Marketing Introduced by Vexez

. Monday, November 2, 2009
0 comments

By Vexez Ong

What exactly is Article Marketing?
Article Marketing in the internet marketing basically means writing several articles that is related to the website or webpage you want to promote then submit these articles to many articles directories. It is one of the most common, effective and popular marketing methods today. Mainly because it is FREE and you get high exposure to readers out there. When you write articles, your articles will relate to your website, telling the reader more about that topic you are sharing and finally linking them back to your site. Usually in your resource box, the place where you tell people more about yourself, your webpage or the thing you are promoting.

What does Article Marketing do?
Article Marketing is getting very popular in the recent 2-3 years mainly because of Google and the technology used on many articles directories. Many marketers out there would want to advertise their website and get more people to visit. With these articles directories using Web 2.0 technology, Google Search Engine Bot crawls them easier or rather I would say Google bots LOVES such sites. Google tends to index such place more often, especially when there is very often updates on that specific site. Which it happens very often on articles directories because many people are posting articles on those directories. This will result in having a chance to have your article get indexed by Google, the big brother search engine online today, and expose to as many people as you wish. Another point is backlinks, having articles submitted to many articles directories, especially those popular ones around with high Google page rank, you will also get more backlinks to your site because you promoted your website in your resource box of these articles which will be shown together with the article. Google takes backlink into consideration on listing your page or that article in Google search result, and also your page rank or even the page rank of the article directory your article is on. In short, having your articles on as many articles directories as you can, with many high page rank articles directories, your article will get very high amount of exposure.

How does Article Marketing help?
From what I've explained so far above, it explains how article marketing can help you advertise your website and get high exposure. Not forgetting writing articles and submitting them to article directories can be FREE, all of them can be done by you manually. Having this FREE method of advertisement, to help you promote the thing you want to advertise, it truly help you on the advertising and marketing your website.

How to make Article Marketing EASIER and Amplify its result?
As I don't really wish to share this idea because it might saturate and reduce the effect in some ways.
If you spend some time on Internet Marketing or Article Marketing, you should have heard of this.
Unique Article Wizard (UAW) - This is really one wonderful tool I've used online, one of the best so far.

What does UAW do?
As you probably has already seen many reviews or affiliates of UAW recommending it, it is really too good.
I posted this Article, this exact one you are reading, on my own Google Site click here - http://3.ly/articlemarketing
Then I submitted this article with UAW to hundreds of directories, you simply Google it to check this, verify the proof with your own actions.
Google these few exact topics or copy this whole string into Google Search.
"Article Marketing with UAW" OR "Article Marketing Introduced by Vexez" OR "Article Marketing with Unique Article Wizard"
I'm also not sure how good the results can be, its my test and its the proof for Unique Article Wizard.
I've also submitted some others articles to promote different websites and links with UAW, I was actually stunned.
When I checked back on those website hits, just 1-2 days after submission, I physically got shocked.
1000+ hits for one of them, 500+ hits for another, in just 1-2 days after submission.

I'm actually having doubts in recommending this idea to people because if everyone is using this, I'm actually getting more people to fight with me in this Article Marketing method.
As an user of UAW, my review for Unique Article Wizard (UAW) is highly rated.

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Why Are Unique Articles Important to SEO

By Dirk Andersen

Do you want to get more traffic into your sites? Well, a good way to do that is by embedding back links to your pages in articles that you write and submit to various online sites. Before you get too excited, you need to realize that this approach works spectacularly when done intelligently.

It isn't your cash, but your time, that you will have to spend authoring your articles and then getting them into the big pool of e-zine lists and article directories out there. Yes, it is a big task but it doesn't have to be if you acquire an article marketing submission tool and put it to work. And these are very available through the Internet, and you can get some of them without spending a dime.

Write an article with a high degree of quality in mind, and use all the knowledge you have accumulated about search engine optimization strategies to come up with a set of keywords that will effectively represent your particular bailiwick -- and don't forget that you want your article to be viewed as a rich resource for other authors. Once you have the article edited to your satisfaction, then insert the text into your article marketing tool, and launch it away

Is there a problem with this? Oh, yes. If you submit the same exact article text to every existing article directory site, you may not get the plethora of back links you were expecting to get. The top search engines are designed to detect duplication of content and to back link only the "original".

So what can you do? Well, continue to submit your articles but do not submit copies of an article; submit only the one unique version. This way, you will get a link for every article you publish. If you try to submit at least one unique article per week, you will, over a long period of time, accumulate many hundreds of back links to your website.

So now you are thrilled with the prospect of a flood of traffic brought in by articles you are about to write. Well, that's good, but you should know that you may have to wait for a good chunk of time for this to manifest! Perhaps you have even tried this before, with good results, then it sort of petered out. The Internet is a ever-changing environment and sometimes what you did there for months doesn't yield the results you got used to. This can apply to submitting articles as well.

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What You Should Know About A Search Engine Optimization Tool

By Winson Yeung

A search engine is what we use to make our work easier when we are looking for information on the net and we do not know where to find it. The search engine will take the keywords that we give it and in return will show us a number of hits. If we click on these hits, we get straight to the most closely related information on the keyword that is available on the internet. What is the use of a search engine optimization tool?

A search engine optimization tool is what the owners of a website use to make their work easier. Search engine optimization is the preparing of your website more skillfully to allow for the search engines to easily and quickly find it. When your website has been search engine optimized then your ranking on the list of results from a keyword will be higher than that of one which has not been optimized.

There are very many different tools out there today. Actually ironically search engine optimization is one of the most searched for terms on the internet's search engines today. Everybody is looking to find the best way to increase their rankings with the search engines. The end result of this improved ranking will of course come in the form of unimaginable riches. It does however begin with control over an audience.

Despite there being so many types of tools, they are grouped in two classes. The first major class of tools is called the white hat. The white hat for lack of a better phrase would be the saint in the whole game. The white hat tools will do their job within the set boundaries.

The black hat tools are however not the same. If anything, they are completely the opposite of the white hats. They will use very many deceitful ways to get a higher search engine ranking. For example they will hide invisible keywords at the back of some useless information that you do not need. The search engine will lead you there thinking that the information is relevant.

The search tools work by editing the content of your website to improve your ranking. Content is king when it comes to search engine ranking and therefore they will adjust it for precision. Your HTML script will also have to be tweaked to be without any errors when the search engines read it. These steps are preferred to be done in the development stages of the website design.

Tools for improving your website ranking will also guide you through the importance of keywords in your website's pages. You will know how and where to place these keywords to achieve the highest ranking. These keywords are after all what internet users introduce in the search engines when they want to look for your information.

To improve your search engine ranking you will need to have your links in many random websites. The search engine optimization tools will help you with the cross linking of your website pages. It will then also link your website pages to other website pages. This will multiply the viewers driven your way.

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Sunday, November 1, 2009

The Four Most Important Organic Seo Factors For A Company - Easy Keys To Online Success

. Sunday, November 1, 2009
0 comments

By Taylor Reaume

What is organic SEO exactly? Before we can give due consideration to the 4 Most Important Organic Seo Factors For a Company, its important to understand exactly what Organic SEO entails. Organic SEO refers to a type web optimizations, providing natural results from popular search engines including Yahoo, Bing, MSN, ask. Com and Google.

Result types- Two types of search results are produced when visitors type in key words or phrases, namely Organic SEO's and sponsored listings.

Focus- Organic SEO's focus on the promotion of websites on natural search engines unlike sponsored links usually found at the top, bottom, left or right side of search engines. Sponsored links usually contain the names of businesses who pay the search engines in question to strategically position when specific keywords are typed in by users.

What are the 4 most important organic SEO factors for a company?- The 4 most important organic SEO factors for a company are undoubtedly keyword content, density, directory listing and last but definitely not least link building.

Content of your website- The content of your website without a doubt tops the list of most important organic SEO factors. Content writers should ensure that relevant keywords and phrase are integration into actual web content. High quality content writing will not only attract customers but search engine results by improving engine ranking to at least second page, overall website traffic, target audience specific attention, trade leads and lastly contribute to sales increase, in turn resulting in a profit boost.

Keyword density- Images, headings, subheadings, keywords- actually all and any text will play an incredibly important role in engine ranking. Surfers head to search engines, select and type keyword or phrase related to the product or subject and wait patiently for redirection to relevant results. Should you however not fall within first or second page result ranking, chances are- you'll get left behind in your target audiences' quest for direction and information. Its essential to select phrases and keywords that are absolute relevant to your website. Keyword density will assist determination of main phrase and keyword occurrence on your website content in turn resulting in page relativity. Appropriate and effective keywords and phrases will instantly concentrate user focus on your business and products or service, whereas keyword over-kill and inappropriate location will cause site spamming. Meta tags may be a little old fashioned, but are still considered very effective.

Directory listing- Have a new site or without inbound links? Then directory listing will be an absolute-must. Give popular directory's such as BING, Bing, MSN and Business. Com, a go. Listing costs vary from zilch to couple Dollars. Undoubtedly, the best investment you are likely to ever make!

Link Building- Link building as part of your online marketing strategy is a facet frequently overlooked. The more links from other honest, high ranked sites with impeccable reputations you have, the more your sites' value will increase to search engines. Referrals by high ranked engines are more appreciated when compared to those of normal search engines. Strategic planning will unfortunately be required in terms of link building as to ensure best results and sure-fire effectiveness.

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How I Optimize Our Sites

By Brent Sweet

I have been working to optimize our company's search engine. It seems intuitive that the content of the website is the controlling factor when generating search hit results. I believed that some combination of content, keywords and meta tags could be formulized to guarantee top placement in a list of Google search results.

But that is apparently not the case. Content, keywords and meta tags do not seem relevant to top placement on Google searches. Many SEO experts believe that link building is the best SEO stratagem. Backlinks from other sites seem to play a prominent role in Google's search results. I then decided to focus on backlinks.

There are several strategies for getting backlinks to your site. A very popular method is the use of an online catalogue known as a web directory. Web directories collect links to outside sides and list them in sorted categories according to site content. Some web directories are free, some charge a listing fee, and some require you to backlink to their own site in return. You can either use a directory submission tool to contact web directories, or hire a third party submission service to do this for you.

I used a free directory submission tool to submit my site to almost 2000 web directories. These tools have a built-in database of directories, so I didn't have to search them out myself and the entire process took only a few days. The tool also allowed me to use different anchor texts and descriptions for my site, so each submission looked unique. After submission, my site went to the directories' validation queue. This process takes days or even weeks, so don't expect instant improvements in your Google search ranking.

Another good way to generate backlinks is to post a comment to a blog on WordPress Blogs. To post a comment, WordPress Blogs requires you to provide your name, your URL and your e-mail address. So if you use your keywords as your name, and your site address as your URL, then when your comment is posted it becomes an instant backlink to your website. But posting on an irrelevant blog or leaving an irrelevant comment only to get a backlink could be considered spamming, and I don't condone that. Only post if you have a comment to make, and only on an article relevant to your business. I only posted comments in blogs that were relevant to our company's business, and only when I had a relevant comment to make. Comments that have already been posted by others will give you an idea of what sort of comment you should leave.

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Why Ken Evoy's Site Build It is Great

By Frank Mariano

An online business has to have a home base. That is to say, if you want to start having an online business, you need your own website. However, not everyone are well-versed in website design or computer programming, and this fact is what makes the idea of building a website from scratch a fairly intimidating task.

People not knowledgeable in technological trends, the act of building a website would mean knowing html codes and maybe basic programming, which can be hellish to someone not in the know. If you want to hire someone to do it, it would mean having to pay huge amounts of money for the web designer, various fees, on top of maintaining your site.

So in this site build it review, though not really comprehensive, can help you gain a fresh view on web site building without feeling insecure due to your lack of computer knowledge. You will learn how to make a web site right from scratch, without stress as well as show you other ways how this wonderful program can help you with your online business.

Keyword research, finding a niche, picking what's profitable, building a website, making that website search engine friendly, creating great content as well as building links, these steps may seem tiresome, but all these are necessary. Making a website requires you to do all these steps, despite its seemingly tiresome nature, but without it, it would mean the difference between failure or success.

Now, for $299 a year, or less than a dollar a day, if you buy SBI (Site Build It! for short), those tiresome tasks would melt like butter on hot toast. How so? Because SBi helps you in easy steps, how to build your own website and keep it profitable, as well as teach you along the way. If that's not reason enough to get the program, I don't know what is.

You can exhaust yourself learning all the steps to building and marketing your website, or you can save heap loads of time by buying Ken Evoy's Site Build It! Program -- nothing could be simpler, nothing could be more effective.

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