Article marketing is advertising by writing short articles on specific areas that you wish to promote in your industry. Some content based articles are even released free to help attract clients and build credibility. Article marketing became popular with the advent of mass printing making article production affordable and easy to produce.
The internet has made article marketing explode and there are numerous article directories where you can post your articles. Your short articles can be accessed by anyone around the world and will be included in internet searches as well as website searches. You can even create links from product and service pages to your articles.
Article marketing does not take much time and if you find yourself too busy there is a large freelance workforce that specializes in article market writing. Article marketing can help you establish credentials as an expert, improve your search engine ranking, create more lead generations and increase traffic to your website.
It is important to remember some basic tips when writing an article for marketing purposes. The title is the most important part of your article. It grabs the reader's attention. If you do not have an interesting and informative title then there is a good chance your article will be ineffective and overlooked by many readers. The best types of article are focused, easy to understand and most important helpful to the reader.
It is important to present the most important information up front and as close to the beginning of your article as you can. That way if your reader loses interest they will have at least read the most important part. You should keep your paragraphs and sentences short and use subheadings if appropriate.
The consumer can find additional information or contact information that will lead then to additional information in the resource box. The resource box will contain your contact information as well as a few tid-bits about your product, service or company.
You will also need to produce a short summary of your article. Think of this as like writing an abstract for lab reports when you were in school. Like the title the summary you grab the readers attention and make them want to read your entire article. It should be between two and five sentences long and clearly display what your article is offering or detailing.
You are now ready to submit your article to an article directory. There are large article directories that cater to every industry and others that are more specific. You don't need a lot of marketing or computer knowledge to be a successful article marketer. By spending a little bit of time each day writing and posting articles you can successfully provide information and promote your services.
The internet has made article marketing explode and there are numerous article directories where you can post your articles. Your short articles can be accessed by anyone around the world and will be included in internet searches as well as website searches. You can even create links from product and service pages to your articles.
Article marketing does not take much time and if you find yourself too busy there is a large freelance workforce that specializes in article market writing. Article marketing can help you establish credentials as an expert, improve your search engine ranking, create more lead generations and increase traffic to your website.
It is important to remember some basic tips when writing an article for marketing purposes. The title is the most important part of your article. It grabs the reader's attention. If you do not have an interesting and informative title then there is a good chance your article will be ineffective and overlooked by many readers. The best types of article are focused, easy to understand and most important helpful to the reader.
It is important to present the most important information up front and as close to the beginning of your article as you can. That way if your reader loses interest they will have at least read the most important part. You should keep your paragraphs and sentences short and use subheadings if appropriate.
The consumer can find additional information or contact information that will lead then to additional information in the resource box. The resource box will contain your contact information as well as a few tid-bits about your product, service or company.
You will also need to produce a short summary of your article. Think of this as like writing an abstract for lab reports when you were in school. Like the title the summary you grab the readers attention and make them want to read your entire article. It should be between two and five sentences long and clearly display what your article is offering or detailing.
You are now ready to submit your article to an article directory. There are large article directories that cater to every industry and others that are more specific. You don't need a lot of marketing or computer knowledge to be a successful article marketer. By spending a little bit of time each day writing and posting articles you can successfully provide information and promote your services.
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