The key to success in the "blogging game" is optimizing your site in such a way that you increase exposure on search engines for maximum visitor penetration without compromising your site's content. No matter what, content will always be king, you just want to make sure as many people see your content as possible. Another important step towards a successful and profitable blog is ad placement and content.
We all know that AdSense places different ads on your site depending on its content. If you want to raise your CTR, the percentage of visitors to your site that click on your ads, you want you ad content to match your site or post content.
The more engaging your content and the more relevant your ads the higher your CTR will be. Imagine how much more money you could make if you could raise a CTR of 3% to 5%. On top of all the extra revenue this would bring you, you would be providing your readers with products that they would find more useful.
There is a very simple yet effective tutorial explaining how to optimize your AdSense ads on Kegnum@Blogspot. Essentially there is a small code you can enter at any given part of your post that directs AdSense to those specific keywords. This will produce more relevant ads, which in turn will most likely raise your CTR. You can find the full tutorial here Help AdSense Make You Money.
After applying this simple "trick" to your posts you will notice more relevant ads within a few minutes. This will allow you to optimize your ads with out having to resort to keyword stuffing and taking away from your site's content.
Good Luck,
The SEO Blogger
Monday, April 27, 2009
Optimizing Yourself For Adsense
Thursday, April 23, 2009
Boosting Your Link Popularity
What Is Link Popularity?
If you are unfamiliar with this term, it means exactly what it sounds like it would. Your link popularity is the total amount of links from other sites that point to yours, also known as a backlink. You may have heard of the term backlink, the more back links you have the greater your link popularity.
Are All Backlinks Created Equal?
Backlinks are the only way to build your link popularity but receiving links from sites that are unrelated to yours won't do you much good. If you own a site about sports memorabilia and you trade a link with a site that deals with pet food don't expect much of a boost. When searching for backlinks your goal should be to find sites that would be indexed in the same category as your site on Google. Another tip in building your link popularity is using anchored text in your links to create an anchored link. An anchored link is a link that points to your site where your keywords are used in the text (the text that you click on). Backlinks from sites with higher page ranks count much more towards boosting your link popularity than sites with lower page ranks. This doesn't mean that you should be upset if a site with a PR of 0 links to you. Remember there are no bad backlinks, they just won't have as much of an effect on your link popularity.
Why Do You Want To Build Your Link Popularity?
There is a very simple answer to that question. Simply, the more backlinks you have the more likely you will be to climb up in Google's serps. We all know what this means, the higher up you are ranked the more pageviews your site will get. Whether you are in it for money or glory we all want the same thing, our sites and blogs to succeed.
This may seem like a lot of work to do, who knew building a website would be so hard. Don't give up and keep using SEO properly, you will see results over time.
Good Luck,
The SEO Blogger
